Wonder of Internet Marketing

The internet is what allows us to connect with anybody in any place around the world within seconds. The internet therefore, proves to be an effective space for a business to connect with its customers. If you have a few concerns or are unsure regarding the working of internet marketing Singapore, read on to get a clearer understanding of the same. Today, it has become just that much easier to attract visitors, get them to be a first-time buyer who can be turned into a loyal or repeat customer. Of course, this isn’t even half as easy as it sounds but is definitely worth it. Here are a few tips on how you can get started on marketing your business using the internet:

  1. Target Customers:  Before you think of reaching out to a wide target audience, it will pay to sit and think of who exactly constitutes your target customers. This will greatly reduce your marketing efforts and allow you to concentrate on the specific needs of your specific audience.
  2. Internet Marketing Strategy:  While formulating a strategy, remember that it should be in tune with the overall goal of your business. If you are clear on your target audience and the strategy to acquire them, only then should you go implement the same. The customers today have a wide choice, so make sure to prioritize their needs.
  3. Trends and Changes:  Business is nothing but dynamic and with the internet in place, the trends are even more volatile than ever. A business that doesn’t keep up with the latest changes taking place in their respective industry, is bound to collapse.

The internet is a real boon according to Digitrio but it needs to be used with caution and intelligence as it can bring down a business just as quickly as it can build it. Use it wisely and watch your business turn into a success!

 

5 Benefits of Advertising your business on Youtube

Youtube is one of the biggest and most used websites in the world and plays host to millions of videos on all sorts of subjects. Lots of businesses are getting on board and making videos, either directly or loosely directed to their business, to advertise themselves on the video site. It is no longer only the realm of big companies who can afford tv advertising for film adverts. A youtube film can be made relatively cheaply and can also be used to target a set audience quickly and affordably. This short article gives you 5 reasons for why you should jump on board the bandwagon and start making some youtube films to advertise your business.

 

  1. Youtube attracts a lot of traffic – I mean A LOT of traffic

Every day on youtube about 4 billion videos are viewed. Many people use it as a search engine in itself and if you can get your video up there then the possibilities are huge. It is particularly useful if you are targeting the younger market. According to Nielson, youtube attracts more 18-34 year olds than any cable tv station.

 

  1. You can use the content elsewhere

 

There are loads of ways that you can use your video once it has been uploaded – why not spread it around via blogs or use it in company presentations. It can be a great asset in more than one way.

 

  1. It gives you access to a global audience

Language tends to be the main limiting factor about reaching many markets. After all, not everyone speaks English! If you can create a film using just images and music that cuts to the heart, then you can access minds and markets all over the world.

 

  1. Make a good video and your audience will do your marketing for you

 

The best thing about creating a good video on social media is that it can be shared around. Sharing is a very popular social media activity. If they like your clip then it will likely be played again and again and again across screens all over the place.

 

  1. Make money with adsense

Again, if your video is good, not only will you attract people to your business, you could also generate revenue through adsense. Indeed, some companies employ marketing teams who make more money than the main business because they have such good youtube videos. If a viewer clicks any of the ads on your video then you earn 68% of the revenue of that ad.

 

Hopefully this has encouraged you to go out and get some recording equipment and you will soon start your youtube wing of your business marketing strategy.

Why should you be using Wechat for your business?

There is a revolution going on in terms of communications and instant messaging is at the heart of it. Platform services such as Wechat are able to merge popular means of communications, such as texting, social media and video conferencing with useful tools that help businesses keep track of expenses. Wechat is therefore a really useful tool for businesses, for multiple reasons, and this short article will explain why. It has become one of the largest standalone messaging apps in the world with over a billion accounts created and 700 million active users. It is available on iPhone, Android, Windows Phone and Symbian phones.

 

What services does it provide?

  • Text messaging.
  • Broadcast messaging (one to many).
  • Voice messaging.
  • Video Conferencing.
  • Location sharing.
  • Enables you to share images and videos.
  • Video games
  • Compatible with facebook
  • Send money to others (assuming you have a pay account)
  • Pay for things
  • Edit photographs

 

Many of the above features are useful for companies looking to innovate the way that their employees correspond. The video conferencing system and broadcast messaging services are really useful as it enables short bits of information to be told to everyone quickly and easily, and in a single location. The location services feature could also be useful if say, organising a meeting in a certain place and adding it to a diary. The sending money service is particularly useful, especially when it comes to allowing expenses for employees, say for lunch or dinner out of the office. A further special feature is the ability for instant translation, really useful if dealing with customers from overseas.

 

There is a special version of WeChat called ‘Enterprise WeChat’, launched in April 2016, which helps employees separate their personal account from their work account. Companies can keep track of annual leave days by using the system as well as reimbursing employees. Employees are also able to book off holiday days by using the system and let the boss know if they are not in the office. All in all, it is a useful addition.

 

All in all, there are many reasons why this service might be useful for your business and you should certainly consider taking it on, or at least running an experiment to see how it might benefit life in the office.

Best Website Design Trends Predicted For 2017

You can discover what’s shaping the world of web design today. In the dynamic web industry trends don’t last very long. There are many new and exciting concepts, techniques, and tools are constantly being introduced. Good web design is crucial for making the right impression. Exciting things are developing that could make 2017 a fantastic year for web designers. Web designers in 2017 have to deliver an interactive, personalized and relevant user experience. You need to be one step ahead of the competition and look into the future. Like any other progressive industry there are web development trends that change each year.

 

Virtual Reality Player

 

Player is the ultimate VR player for virtual reality and 3D videos that gives you full control and supports all modes. Virtual reality is also called VR and it refers to computer technologies that use software to generate. Interact easily with features and items that are depicted on a screen. Some VR systems used in video games can transmit vibrations. Full screen immersive mode can be used in most any application or game. Root is NOT required. The app will be available as a free download in the Google Play Store.

 

Material Design and Material Motion

 

Material Design will offer a brand new suite of tools and guidelines. A front-end template will help you build fast, modern mobile web apps. Material Design for Bootstrap is a theme for Bootstrap 3 which lets you use the new Google Material Design in your favorite front-end framework. Summarises the goal of Material Design to ‘develop a single underlying system. Design experiences will inspire and enlighten users. Motion in the world of material design is used to describe spatial relationships, functionality, and intentions with beauty and fluidity. Experience complete box-build and full system assembly for high-end computing hardware.

 

Cards

Cards will be fully packed with powerful minimalist designs and motion graphics that are irresistible to users. Some websites like Netflix will offer a new re-designed website with a focus on these cards. It has eliminated its most annoying feature which is the carousel browsing and has also dropped the slow moving side scrolling as well as click-based browsing.

 

Microinteractions

 

Microinteractions will provide users a superb way for interacting with a website or mobile app. A well designed microinteraction has an extremely powerful impact on users. This will include volume adjustment, setting adjustment, on and off features, and completing tasks. Experience a richer impact filled with more animations and interactive elements.

 

These new trends in store for 2017 will provide users with rich experiences to create a better website for their businesses and clients.